“The Chosen,” the groundbreaking multi-season television show depicting the life of Jesus, is making history once again by reaching the island of Madagascar’s 10 million residents in their native language.
This remarkable achievement is thanks to a special partnership and dedication to spreading the message of the series far and wide.
Kyle Young, the Vice President of Global Distribution for “The Chosen,” recently shared the exciting news with Deseret News. He revealed that this summer, the series became the first TV show ever to be translated into Malagasy and was launched on broadcast TV in Madagascar. An estimated 10 million people in Madagascar tuned in to watch the series during this period.
The global distribution of “The Chosen” has even bigger plans, including translating the show into 50 languages in the current year. The series achieved this feat by partnering with the ComeAndSee Foundation, a nonprofit organization with a mission to propagate “The Chosen” and the gospel worldwide by translating the series into over 600 languages.
Young elaborated on the show’s global expansion, stating, “We’ve actually launched in 12 new territories around the world. We’ve launched in places with well-known and sizable TV markets like Spain, France, and Poland.”
In Madagascar, the impact of “The Chosen” has been profound. Footage shared on the series’ Instagram page showed 3,000 orphans in Madagascar being introduced to the story of Jesus. This heartwarming clip quickly went viral, drawing attention and admiration.
Madagascar had never experienced an American TV show dubbed in their language before this initiative. In a country where 75% of the population lacks access to electricity and has never seen a movie or TV show, this development is monumental. The President of Madagascar himself expressed his desire for “The Chosen” to be accessible to the people, and as a result, Season One has been dubbed and is scheduled to air on national television.
Over 100,000 people have watched the heartening clip, and the response has been overwhelmingly positive. Users on social media praised the cast and producers for their effort to reach the unreached.
“This is beyond beautiful,” one user commented. “It’s truly a blessing.”
“Jesus needs to be seen by everyone in these last days here in this world before the rapture of his church,” another wrote.
During a virtual news conference, Kyle Young emphasized that “The Chosen” has resonated with people worldwide in remarkable ways, leading to numerous opportunities for expansion and outreach.
“One of our primary goals for ‘The Chosen’ is to become one of the most-watched TV shows ever,” Young revealed. “It’s truly inspiring to witness how we’re expanding around the world and touching the lives of countless individuals.”
“The Chosen” has made history by becoming the first-ever multi-season television show about the life of Jesus to be translated into the Malagasy language and broadcast to the 10 million residents of Madagascar.
This achievement is part of the series’ larger mission to reach audiences in 50 different languages this year. By partnering with the ComeAndSee Foundation, The faith series aims to spread its message and the gospel to every corner of the world, with plans to translate the series into over 600 languages.
The impact of the show in Madagascar, a country where most people have never seen an American TV show, is awe-inspiring. The President of Madagascar’s support and the introduction of “The Chosen” to the nation’s television screens have drawn immense interest and positivity from viewers, both locally and globally. This achievement aligns with the show’s mission to bring the story of Jesus to people from all walks of life, making it one of the most-watched TV shows ever.