YouTube bans using word ‘Christian’ in targeted ads

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Chad Robichaux, founder of the Mighty Oaks Foundation – a charity providing support and discipleship to those suffering from wartime trauma, was told he could not use the label ‘Christian’ to boost his advert on the Google owned platform as it violated the site’s advertising policy.

Mr Robichaux posted about the incident on twitter, claiming not allowing the word Christian was discriminating:

 

“We ran a YouTube ad for our veterans ministry outreach for those in need & it was denied for the word “Christian”. Insane! #Censorship should terrify every American; conservative or liberal, Christian or Muslim. This bias is a dangerous course for America.” @MightyOaksFDN  

 

  

The YouTube team responded to Mr Robichaux’s tweets, maintaining that targeting users based on their religion was in breach of their advertising policy but that adverts can include the term ‘Christian’ in them and still hope to reach a Christian audience.

“We know that religious beliefs are personal, so we don’t allow advertisers to target users on the basis…

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