Barna ‘Pivots’ to Offer Churches Free Crisis Management Resources

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Barna ‘Pivots’ to Offer Churches Free Crisis Management Resources


When the coronavirus crisis escalated to a pandemic, “… Everything changed for everyone,” said Barna Group President David Kinnaman in a news release distributed Monday. The challenging disruptions associated with the global COVID-19 outbreak prompted the Barna Group to immediately adjust its plans to help support Christian leaders and their churches deal with the effects of the crisis.

The release announced Monday’s immediate launch of a free toolkit, the ChurchPulse Weekly, described as a “comprehensive offering” that “is part of Barna’s State of the Church 2020 research effort.” Barna, based in Ventura, Calif., specializes in research about faith and culture, leadership and vocation, and generations.

“We were already building these research tools before the coronavirus hit,” Kinnaman said in the release. “… We’ve pivoted to make these tools even more helpful to help church leaders navigate this major crisis in more effective ways.

“We’d already committed this year to help the church flourish and thrive in uncertain cultural times — we just couldn’t have anticipated the needs of the church amid COVID-19,” said Kinnaman. “We have access to resources that could benefit churches during social distancing, and so, nothing made more sense than to pivot our regularly scheduled plans for March and dive in on how we can encourage and help the church succeed through the…

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