The clip, which has been shared on YouTube and via social media in Australia, prompted a Christian doctor in Perth to start the letter of protest.
Appealing to the advertising watchdog to ban the material, Dané Craill branded the two-and-a-half-minute-long video “blasphemy towards Jesus Christ”.
In an update, the medic said she had received assurance from Ad Standards that the material would not be broadcast on television.
Craill said: “As the ad is not airing on television (there was only talk of it), it is hence not within the scope of the board to review the -.
“They have been in contact with the advertiser and stated the following to me in an email:
“‘We have been in contact with the advertiser and they have confirmed that the – is not currently broadcast on television as an -, and will not be broadcast on television.’
“Hence, it does not appear that this – will be airing at this stage.”
Earlier this month, Premier, which has contacted Ad Standards for a comment, reported on how the footage provoked dozens of responses on Facebook – some of which were highly critical.
The film was released as part of Dying to Life – an initiative launched in response to concern Australia “lags behind similar countries in organ and tissue donor registration numbers”.
Director, Richard Bullock said: “I wanted to deliberately provoke…
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