Should a Church Replant Change Its Name?

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Conventional wisdom may say “change the name, start fresh.” Today, we explain why that often is bad advice.

Today’s Listener Question:

FROM KYLE

In a replanting situation, should we rebrand the church and change the name?

Episode Highlights:

  • When you change the name of a church, it typically gets changed to something generic and nondescript.
  • Quick fixes may change the results, but they typically don’t change the heart of the people in your church.
  • There aren’t any easy pathways to church replanting.
  • Changing a church’s name shouldn’t be the first thing you run to in a replant.
  • Christ will never give up on us. What Christ has started in us, He will finish.
  • It takes a lot of work to reclaim with a community the name of a dying or dead church.
  • Want to change the perception of your church in the community? Serve the community with abandon.

The six keys to revitalization after a split that we discuss are:

  1. Prayer is foundational, including repentance
  2. Deal with the anger and hurt
  3. Be patient, perhaps waiting a season
  4. Commit to pray for the other church
  5. Move resources and emotions from inward to outward
  6. Accept the reality of more departures

Resources mentioned in this episode include:

Revitalize & Replant is sponsored by the North American Mission Board and ChurchReplanters.com. More than 10% of churches in North America are at risk of closing and the North American Mission Board is committed to reversing…

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Click here to read the rest of the story from our content source/partners – Thom Rainer.

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