Kellogg’s Upsets Christian Consumers With Gay Pride Cereal Promotional Ad

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Photo: facebook

The Kellogg’s cereal company is experiencing a backlash from Christian consumers who claim they’ll no longer buy the company’s products after it helped sponsor the Atlanta gay pride march in mid-October by using the beloved Frosted Flakes mascot, Tony the Tiger, in a pro-LGBT advertisement in the event’s pride guide.

“Wear your stripes with pride,” the Kellogg’s ad states, highlighting the word “pride” in large-font rainbow-colored letters, while Tony the Tiger stands to the right with his arms crossed and a familiar smile on his face.

The American Family Association, a traditional Christian values activist group, posted a picture of the Tony the Tiger advertisement to its Facebook page last Friday and since then, the post has received over 800 comments. Many of the comments were highly critical of the company for using a cartoon character to promote homosexuality, while a number of other commenters stated that Kellogg’s has no place, as a food manufacturer, to weigh in on sexual preference.

“Our policy toward corporate America and companies that serve the public is that we ask them to remain neutral in this battle over same-sex marriage,” Ed Vitagliano, research director for AFA, told The Christian Post on Tuesday.

“We don’t expect them to take our side but we don’t expect them to support groups that want to legalize same-sex marriage,” he continued. “So we let our followers and supporters know because these companies rely on the patronage of their customers; and there are a lot of people who, in their own states, voted to keep marriage between one man and one woman. I don’t think they appreciate knowing that the companies they buy products from are working against that…Read More

Source and Original Content by Christian Post