Facebook analyst reports that the proposed Apple’s changes will have a significant impact on the way in which you can run ads, measure performance and engage your customers, while also harming the growth of businesses and the free Internet.
We believe that free, ad-supported businesses have been essential to the growth and vitality of the Internet, and that personalised ads and user privacy can coexist. We support proactive privacy measures and data transparency, but we don’t agree with Apple’s policy changes.
As we continue to work on your behalf, we encourage you to share this information within your organisation and develop a plan to address this disruption to your current marketing efforts. Read more …